What is “Naturals“ all about ?

When we say “ naturals “it means all these products and services without chemicals, artificial means usage of pesticides, chemical fertilisers or by any unnatural or harmful means to the environment.
Here the root goes back to the era before industrialisation, in which the food and other products we used to get without any artificial means and without evils of the mass production.

Does it all about health? Not really , more than this is all about preserving ecology, keeping the mother nature & universe at the centre, as a first priority and then evolving everything around it which is useful not only to the mankind but also to the all elements of ecology.

So Yes…. Let’s start with the buzz word…Organic Food

Does this concern you?

According to the EPA, it is estimated that 90% of fungicides (mold killers), 60% of herbicides (weed killers) and 30% of pesticides (insect killers) used in conventional food crops are carcinogenic.

Studies have shown that dietary intakes of pesticides can cause symptoms of headaches, tremor, low energy, anxiety, poor memory, depression, convulsions, dermatitis, nausea, indigestion and diarrhea. Studies have also shown that women with breast cancer test six to nine times more likely to have a pesticide called hexachlorobenzene or DDT in their bloodstreams compared to women who did not have breast cancer.

What is organic food?

Organic food is a food produced by methods of complying with the standards of organic farming. Standards vary worldwide, but organic farming practices recycled resources, promote ecological balance, and biodiversity. Organizations regulating organic products may restrict the use of certain pesticides and fertilisers in the farming methods used to produce such products. Organic foods typically are not processed using irradiation, industrial solvents, or synthetic food additives.

If we go back to the recent past about 50 years back in India and 100 years back in the advanced countries, before the era of industrialization, mechanization and mass production, when the villages were self-sufficient, exactly as the Mahatma Gandhi envisioned and appealed to the masses to go back to the villages, these villages and farmers used to produce the food and other necessities sufficient to their livelihood. And then revolution happened and competition and technology advancement forced farmers to adopt the artificial means to earn more.

From an environment perspective, fertilising, overproduction and the use of pesticides in conventional farming may negatively affect ecosystem, bio-diversity, and ground water and drinking water supplies. These environmental and health issues are intended to be minimised or avoided in organic farming.

What is Organic Farming?

Organic farming is an agricultural system which has taken momentum again early in the 20th century in reaction to rapidly changing farming practices. Certified Organic agriculture account for 70 million hectors globally, with over half of that total in countries like Australia Organic farming continues to be developed by various organisations today. It is defined by the use of fertilisers of organic origin such as compost manure, green manure, and bone meal and places emphasis on techniques such as crop rotation and companion planting. Biological pest control, mixed cropping and the fostering of insect predators are encouraged. Organic standards are designed to allow the use of naturally –occurring substances while prohibiting or strictly limiting synthetic substances.

One can find the organic brands mainly in Rice, cereals and grains. Flours, pulses, sugar & jiggery, whole spices, ground spices, masala blends, Tea & Coffee, Super foods & Health foods, oil, honey Dry fruits